Runway

Runway is the creative suite that made AI video practical for professional production. Its Gen-series video models generate high-fidelity clips from text prompts, still images or reference video, with meaningful control over camera motion, shot length, style and motion intensity. Around the models sits a genuine post-production toolkit: rotoscoping, background removal, inpainting, motion tracking, frame interpolation, upscaling, colour work and audio tools, all in the browser. Studios use Runway for previsualisation, storyboards, pitch films, title sequences, VFX cleanup and full commercial spots; social teams use it to produce a month of short-form content in an afternoon. Act-One and motion-transfer features let a performance recorded on a webcam drive a generated character, which collapses a traditionally expensive animation pipeline into minutes. Assets, versions and team permissions are managed in shared workspaces so agencies can collaborate on the same project. Pricing is credit-based across free, Standard, Pro and Unlimited tiers, with enterprise plans for studios that need custom model training and dedicated support. If your output is moving image rather than static, Runway is the most complete AI toolbox available.